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Digital Media & Communication, BA

Degree:
Bachelor
Department:
Division of Arts and Letters
Length of Time:
4 years
Mode:
On-Campus Online
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Digital media and communication are at the center of our country’s sociocultural behaviors and interactions. Fields such as journalism, television, film, public relations, marketing and education are all grounded in the principles of digital communication, making a degree in digital media a powerful step toward an impactful career.

At Hilbert College, we offer the academic knowledge and practical experience to break into the ever-growing field of communication. Our expert professors and in-depth curriculum can empower you to graduate with not only a degree but also the confidence and expertise to compete for roles with significant growth potential.

Benefits of a Bachelor’s Degree in Digital Media and Communication

Earning your bachelor’s degree in digital media and communication from Hilbert College allows for the best of both worlds: a dynamic, well-rounded core curriculum paired with four unique specializations: Film and Visual, Graphic Design, Integrated Marketing, and Multimedia Journalism.

Our program prepares you with the skills to not only land your first career in digital media but also evolve with demand and industry trends. You’ll graduate equipped for a career with long-term growth potential, as well as the real-world tools to make an immediate impact in various work settings.

We’re proud to offer four unique specializations that allow you to customize your learning based on your interests. Our advisers and professors can help you pick a path that’s right for you. Your options are:

Why Choose Hilbert for Your Bachelor’s Degree in Digital Media and Communication?

Our degree in digital media stands out because of the collegial and career-focused environment curated in our classrooms. Thanks to student-to-teacher ratios of 15:1, our professors give individualized attention to each student to help them reach their career goals. No matter where you want your professional journey to take you—from integrated marketing and graphic design all the way to visual effects and multimedia journalism—at Hilbert College, you’ll get the tailored instruction you need to make the most of your degree.

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DMAC Alumni Careers

Our Digital Media and Communication graduates are paving their own careers – take a look at our alumni:

  • Tom Wills, ’12: Freelance Camera & Steadicam Operator in Philadelphia
  • Ryan Fleet, ’13: Ryan is an in-house cinematographer/editor at Ballpoint Communications Group of Pensacola, Fla.
  • Kevin Knezevic, ’13: Kevin is an associate in sales and marketing at New Vision Marketing located in the Allentown section of Buffalo.
  • Adam Matula, ’13: Adam, who earned a master’s in magazine, newspaper and online journalism from the Newhouse School at Syracuse University, is a freelance journalist in Brooklyn, N.Y.
  • Alanna Stecura, ’13: Alanna is an associate in Sales and Marketing at WGRZ-TV (a Gannett Company), Channel 2 in Buffalo
  • Brittany Madej, ’12: Brittany is working at Fleet Maintenance, Inc. in the Sales and Marketing office.
  • James Riehle, ’11: James is a production manager at DRC Video Productions’ Buffalo office, located in West Seneca
  • Margaret Shea, ’10: Margaret is a senior legislative assistant for the South District office of the Buffalo Common Council, and works with Councilman Christopher P. Scanlon.
  • Steve Fox, ’07: Steve is the in-house editor for Buffalo Advertising. Steve edited the “Tyler Ennis Milk for Health” commercial, which won a silver Addy for television production.

DMAC Alumni

  • Not many graduates can say that they still have a great relationship with their professors, but my professor has always been there to lend great advice and always shows great support as my career continues to grow. I learned a great deal while taking DMaC classes, and I learned a lot about professionalism as well.
    Sarah (Reynolds) Seweryniak ‘09
    Director of Advancement and Marketing at SS. Peter and Paul School

DMaC Careers

Earning a degree in digital media from Hilbert College Global can prepare you for a plethora of rewarding, well-paying careers in the field. According to the U.S. Bureau of Labor Statistics (BLS), the median annual wage for media and communications workers was $62,340 in May 2021, significantly higher than the median annual wage for all occupations ($45,760). You can also expect to earn a higher salary after accruing experience in the field.

What Is the Typical Salary for Bachelor of Arts in Digital Media and Communication Graduates?

The median annual salary for individuals who hold a Bachelor of Arts (BA) in Digital Media degree is about $56,000, according to Payscale. However, that figure can vary depending on your career path. Check out some of the roles that our students pursue after graduation:*

News Analyst, Reporter or Journalist
Median Salary: $48,370
Graphic Designer
Median Salary: $50,710
Film/Video Editors & Camera Operators
Median Salary: $60,360

Public Relations Specialist
Median Salary: $62,800
Marketing Specialist
Median Salary: $63,920
Writer
Median Salary: $69,510

*Salary data from the U.S. Bureau of Labor Statistics

DMaC Job Outlook

Overall employment in media and communication occupations is expected to grow by 6% from 2021 to 2031, with about 115,8000 openings each year resulting from growth and replacement needs, according to the BLS.

Bachelor’s Degree in Digital Media and Communication Curriculum

Our digital media and communication degree curriculum varies depending on your concentration. Compare paths in our online catalog.

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